Ylva Liljefors to do men´s wear for Odd Molly

Designer Ylva Liljefors is the latest addition to the Odd Molly team. Together with founder Per Holknekt she will design the upcoming men´s wear range.

The name of the new collection is not official yet but Per has this to say about Ylva: “Ylva is a fantastic and brave designer with a fingertip feel for the more subtle. Ylva is a close friend and we already have that super cool respect for each other that is essential for creating together. Ylva is a real dream catch for us”.

The first men´s wear collection will be available in shops in time for the autumn/winter 2011 season.

Ylva Liljefors graduated Beckmans School of Design in 1999 and has had her own label “Ylva Liljefors” since. She has also worked for J.Lindberg as well as Tiger of Sweden. In 2002 she was awarded with Guldknappen (the Gold Button). Apart from all this she has also designed stage outfits for Robyn, The Ark and Lambretta.