Fashion Rocks to Stockholm

Who doesn’t remember Björk vs. Alexander McQueen at Royal Albert Hall at Fashion Rocks in 2003? Now Fashion Rocks make it´s way to Sweden in a unique collaboration with Berns.

Berns Salonger presents a unique co-operation with Media Rocks Group to host the first Scandinavian Fashion Rocks ever, where the premiere Scandinavian designers are showing their A/W09 collections to live musical performances. The event will be hosted by the famous supermodel Lydia Hearst.

The world's hottest ticket combining fashion and music, Fashion Rocks will premiere in Stockholm, Sweden this month at the legendary Berns Salonger on June 25 and 26. Event ticket sales will benefit The Prince's Trust and Operation Smile.

Many top musical performers and the hottest Nordic fashion stars of today will share the stage in a star-studded extravaganza celebrating the relationship between fashion and music. The show, hosted by supermodel sensation Lydia Hearst, will feature performances by The Harlem James Gang, Florence Valentin, Niclas Dellham, Moto Boy, Veronica Maggio and further surprise performances. Each performance will showcase an individual live runway show or creative presentation by Ann-Sofie Back, Dagmar, Ida Sjöstedt, Ida Pyk, Islaet, Ivana Helsinki, J. Lindeberg, Nikolaj d?Etoiles, Rickard Lindqvist, Tiia Vanhatapio. Fashion Rocks Stockholm has also partnered with Spotify to showcase an exciting DJ line-up.

Dagmar, Ida Sjöstedt and Rickard Lindqvist are three of the designers that will show at Fashion Rocks Stockholm.

"Our goal in bringing this event to Sweden was to expose the massive fashion talent we have here in a unique way" said Keri Ingvarsson, Project Manager for Berns Fashion & Sponsor programs. Fashion Rocks Stockholm will be a more exclusive approach to this global event, where an intimate audience can get up close and experience both the artists and the clothes.

"The synergy between fashion and music is even more pronounced now than it was when Fashion Rocks first began in 2003" said Matthew Pollock, CEO, Media Rocks Group. "Each year the relationship between the two becomes increasingly strong. We are especially excited to have this event at Berns, an historical Scandinavian establishment where music and fashion have long been the focus".